meet the collective behind your brand's global success

a curated network of experts united by a shared commitment to ethical, mission-driven beauty

Building a global beauty brand requires more than strategy — it takes a trusted network of specialists working in alignment. Our preferred international partners have been carefully selected for their shared values and commitment to ethical, mission-driven growth. Each brings deep regional expertise across markets, disciplines, and time zones.

What this means for you is a seamless, connected extension of the work we do together. Rather than navigating a fragmented landscape of providers, you gain access to a collective that has already been vetted, aligned, and oriented around a single goal: helping your brand grow responsibly, confidently, and with lasting impact.

GLOBAL SALES & DISTRIBUTION

USA: KSJ COllective

Kelly St. John is the Founder and CEO of KSJ Collective, a retail growth agency guiding beauty and wellness brands from first door to full distribution. Drawing on 30+ years at The Estée Lauder Companies and Neiman Marcus, she and her team work as a true extension of each brand they partner with.

USA: ROI

Provided by So They Can through Buy1Give1.

UK: Foot hold

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

UK, EU, Middle EAST: SJA Associates

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

EU: MUSE & HEROINE

Janine Knizia is the Founder & CEO of Muse & Heroine and Muse & Agency, Europe's leading curator, beauty destination and distribution agency for the world's most innovative skincare, wellness and longevity brands.

UK: Debbie trumper consultancy

Debbie Trumper Consultancy elevates and amplifies your beauty brand in the ever changing UK beauty landscape. Leveraging the extensive, multi-decade industry career of it's founder, Debbie Trumper, we aim to help you make a mark on the UK beauty industry that resonates with uniqueness and style.

BRAND STRATEGY & GO TO MARKET

USA: RACHEL ROBERTS MATTOX

Rachel Roberts Mattox is a brand developer and go-to-market strategist who transforms founder vision into soulful brands and scalable growth plans.

EU: The ENTRY POINT

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

CHINA & ASIA: CLEAN BEAUTY ASIA

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

UK, EU, Middle EAST: THE RED TREE

Provided by So They Can through Buy1Give1.

EU: UNAFRAID HEIGHTS

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

MIDDLE EAST: AURELIE

Paying a doctor's salary so they can continue to provide crucial healthcare to families living in extreme poverty in Western Kenya.

Provided by World Youth International through Buy1Give1.

UK: BESPOKE ADVANTAGE

Debbie Trumper Consultancy elevates and amplifies your beauty brand in the ever changing UK beauty landscape. Leveraging the extensive, multi-decade industry career of it's founder, Debbie Trumper, we aim to help you make a mark on the UK beauty industry that resonates with uniqueness and style.

AUS: RED SCOUT ONLINE

Simone Pedersen advises luxury and prestige beauty brands, retailers, and hospitality groups on retail strategy, brand curation, and market entry across APAC and global markets.

TRAINING, EDUCATION & STORE SUPPORT

USA, Canada: BRIGHT BEAUTY COLLECTIVE

Susannah

GLOBAL: AI BEAUTY

Arif Isikgun is an award-winning retail strategist, international speaker and founder of AI Beauty Consultancy, helping luxury spas, salons and beauty brands transform retail performance through storytelling, client experience and commercial education.

GLOBAL: RED SCOUT ONLINE

Red Scout is a global eLearning and training platform for the beauty industry, helping brands and retailers turn frontline teams into their strongest commercial asset.

PRODUCT DEVELOPMENT

USA: THE INGREDIENTIST

Rachel Roberts Mattox is a brand developer and go-to-market strategist who transforms founder vision into soulful brands and scalable growth plans.

UK, EU: TOp Shelf Beauty

Provided by So They Can through Buy1Give1.

PACKAGING STRATEGY & SOURCING

3E Consulting

3E Beauty Consulting helps beauty brands navigate packaging development from concept through commercialization, specializing in sourcing, operations, supplier qualification, manufacturing and supply chain strategy.

BRAND DESIGN, Photography, WEBSITES & COPY

BY NINJA

Rachel Roberts Mattox is a brand developer and go-to-market strategist who transforms founder vision into soulful brands and scalable growth plans.

SUSTAINABILITY STRATEGY

SOURCE BEAUTY

Maggie is an attorney and business strategist who helps brands integrate sustainability into their operations for compliance and value creation.

TESTING

CLAIMS VALIDATION: VALIDATED CLAIMS SUPPORT

Validated Claim Support is FDA Registered and ISO 9001:2025 certified with TUV Rheinland of North America. VCS helps bridge the gap between R & D and Marketing and is highly regarded for their exceptional before & after photography.

REGULATORY TESTING: QACS

Provided by So They Can through Buy1Give1.

FINANCE

SEAN CUTRONA

Kelly St. John is the Founder and CEO of KSJ Collective, a retail growth agency guiding beauty and wellness brands from first door to full distribution. Drawing on 30+ years at The Estée Lauder Companies and Neiman Marcus, she and her team work as a true extension of each brand they partner with.

Unlock the full potential of your beauty brand

Unlock greater clarity and confidence in your business with our comprehensive suite of services, designed to strengthen your operational foundations and achieve global regulatory compliance.

End-to-end expert strategic, operational, scientific, regulatory, and sustainability leadership and guidance to optimize your business, from inception to international expansion.
- Beauty Business Fundamentals
- Global Business Operations
Ensuring your products meet global regulatory standards in all major cosmetic and candle markets.